LEARN: Case Study

“The W.A. Franke College of Business at Northern Arizona University partners with American River Medical, LLC for marketing research study.”

The Marketing Research class of The W.A. Franke College of Business at Northern Arizona University in Flagstaff, Arizona, has partnered with American River Medical, LLC to conduct a marketing research study. The marketing research students will develop and field a Qualtrics online survey, and present their analysis and recommendations on American River Medical’s project and patent pending invention pertaining to “Medical Cart Mobile Power Systems” for healthcare.

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Hospital Property Evidence Locker

Hospital Property Evidence Locker

Hospital Property Evidence Locker Business Challenge Maintain the integrity of trauma patient’s property, valuables and evidence. Provide clear chain of custody for all property and evidence (forensic, specimen, controlled). Reduce the hospital’s liability for improperly handled property, valuables and evidence Develop and implement a consistent “Policy and Procedure” protocol for staff and authorities Scope and…

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Reducing Costs of Peri-operative Anesthesia Instruments

Riester Reducing cost

Business Challenge Identify and target a high-use high-value instrument Select comparable instrument with > 15% cost savings Reduce dollar cost associated with selected instrument over a six month period Analyze and compare instrument integrity, quality, and durability Solution The hospital selected American River Medical to assist in identifying selected items within the peri-operative department. Together…

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